Thinkwell Shift is a behavior change company that specializes in resource conservation. Located in Halifax, Nova Scotia, we create strategies and programs that encourage people to make lasting changes in their daily lives to conserve resources such as water, energy, and waste. Our mission? Creating change, through choice. We work with people and organizations to understand their resource costs and then create programs that achieve cost savings by understanding, engaging, and guiding the customer to motivate behaviour change.
We work with utilities, businesses, students, homeowners, and everyone in between.
Thinkwell Shift is a sister company to market research firm Thinkwell Research.
Low and no-cost solutions to help any business improve its environmental footprint and reduce the cost of doing business. Register for one of our monthly workshops.
Efficiency Nova Scotia has partnered with Thinkwell Shift to bring energy savings to Nova Scotian residents of Kings, Annapolis, Queens, Digby, Yarmouth, Shelburne, and Lunenburg counties.
For more information on this service visit Efficiency Nova Scotia's Website or call us at 1-844-897-4438.
The Green Schools Nova Scotia program teaches students, teachers, and the school community simple ways to become more energy efficient.
Our goal is to provide educational opportunities that help students and schools discover the impacts of consumption and encourage smart energy habits that change behaviour and waste less.
The NB Power financing navigator service is like a helpful hand for eligible New Brunswickers looking to upgrade their homes. It guides them through the process of securing interest-free financing for energy efficiency improvements to enhance home comfort.
Len is the owner and president of both Shift and Thinkwell Research. Since joining the market research industry in 1995, he held various roles with the Nova Scotia Government before founding Thinkwell Research. Len is a proud resident of Dartmouth, avid sports fan and business magazine junky.
Liam provides Shift's clients with strategic and technical expertise in the design and management of resource conservation projects. When he's not assisting our clients, Liam can be found volunteering throughout the community, spending time with his wife and daughter, or learning a new skateboard trick.
Shandel joined the Thinkwell Shift team in January 2016. She’s a graduate of Quest University and the University of Waterloo. When she’s not encouraging kids to play outside, grow vegetables and reduce energy consumption, you'll find her trying to wrestle her 2 kids into snowsuits, bathing suits or rubber boots.
Scott is based in Shelburne County and has been working to save Nova Scotians some money on their power bill by installing Free Energy Efficient Products and supporting the rest of the Customer Advisors since 2021. He is a proud Grandpa and loves the natural beauty the province provides.
President & Partner
Carrie has been with Thinkwell since the very beginning. A passionate consumer behaviour specialist with a strong appreciation for the importance of client relationships, she oversees all aspects of client service and operations. In her spare time, Carrie enjoys skiing and equestrian events.
Director of Projects
Ruvi was born and raised in the small, country of Zimbabwe. She moved to Nova Scotia after a game of 'spin the globe' that she played with her family and studied Psychology at Saint Mary's University. Ruvi joined Thinkwell Shift as an Engagement Officer and now manages multiple programs.
Angie started with us in 2020 as an Engagement Officer for the Northern region. As a horticulturist, she has always had a passion for the environment and sharing how easy growing food can be if you work with nature. Angie enjoys traveling to music concerts with her husband, spending time in the woods with her kids, and at the barn playing around with her retired racehorses.